HARROW Group LTD

Catalogue Log In
  • Home
  • Start Your Own Line

How To Start Your Own Line

Footwear, Accessories & Clothing

Learn How To Start Your Own Line

Creating a fashion collection involves a combination of creativity, strategic planning, and attention to detail. Here's a general guide to help you get started on developing your own fashion collection.

Step 1

Research

Step 2

Designs

Step 3

Prototype Sampling

Step 4

Production

Step 5

Packaging

Conceptualization and Research
  • Define your target audience.
  • Research current fashion trends and market demands.
  • Develop a unique concept or theme for your fashion line.
Sketching and Design
  • Start sketching your ideas on paper or digitally.
  • Refine your sketches based on feedback and personal preferences.
  • Create detailed technical drawings for each design.
Material Selection
  • Choose materials that align with your design concept.
  • Consider factors like comfort, durability, and cost.
  • Research and connect with fabric suppliers.
Pattern Making
  • Develop patterns based on your technical drawings.
  • Ensure the patterns are scalable for different sizes.
  • Test the patterns on a smaller scale before finalizing.
Sample Production
  • Choose a manufacturer or sample maker to produce your prototypes.
  • Provide clear instructions and specifications.
  • Request a small batch of samples to test the design and materials.
Testing and Evaluation
  • Test the prototypes for fit, comfort, and overall quality.
  • Collect feedback from potential customers or focus groups.
  • Identify any necessary adjustments or improvements.
Refinement
  • Make necessary revisions based on feedback and testing.
  • Update patterns and design details accordingly.
  • Iterate on the prototype until you are satisfied with the result.
Photography and Presentation
  • Arrange a professional photoshoot for your prototypes.
  • Develop a visually appealing presentation for your fashion line.
  • Create a lookbook or portfolio showcasing your designs.
Market Research
  • Research pricing strategies based on production costs.
  • Identify potential sales channels and distribution methods.
  • Analyze competitors in the market.
Launch and Promotion
  • Plan a launch strategy, including a launch date and promotional activities.
  • Utilize social media, a website, or other platforms to showcase your fashion line.
  • Consider collaborating with influencers or fashion bloggers for additional exposure.

Each step is crucial and we provide attention to detail , in order to create a successful fashion line. Additionally, consider seeking advice from experienced professionals in the fashion industry and staying adaptable to changes based on feedback and market trends. Good luck with your fashion line.